What Experts Are Saying About Heartbleed Bugs

So there has been a major new security vulnerability dubbed Heartbleed which was disclosed on 7th April 2014, Monday night with severe implications for the entire Web.

For all of you who are not aware, this virus can scrape a server's memory, where sensitive user data is stored, including private data such as usernames, passwords, and credit card numbers.

Here's what experts are saying about Heartbleed virus:

Who's making weekend plans to change passwords? #HeartbleedVirus @mashable's list: Google, Yahoo, Facebook… http://t.co/WteFE3Bxne
— Isaac Steiner (@thisaac) April 10, 2014

#HeartbleedBug - A list of popular sites requiring a password change and some of those which were never affected. http://t.co/86e9UZIiTv
— Cambridge News (@CambridgeNewsUK) April 10, 2014

Websites affected by #Heartbleed: Change your #Gmail, #Facebook and Yahoo passwords today http://t.co/zDA2iqkQYc
— tech2 (@tech2eets) April 10, 2014

Site Search Extension - Google AdWords Testing New Ad Extension

Finally, Google has introduce a new ad extension in AdWords i.e, Site Search Extension.

This latest ad extension is currently in beta version, but still, it seems to be a powerful weapon for all the brands out there looking to get the most out of AdWords.

Below is the search I performed for Godaddy.

 Whooaaa!! Bigrock is using the latest site search extension.
I entered my agency's domain name (Tuffnut.Co) and hit "Search Now" to find out where this ad takes me to.
Here's what I found.

Great, the ad actually is the website's internal search, and it took me to the advertiser's site search results.

One important thing I noticed, the site search extension was only visible when i searched for brand keywords, i.e, Godaddy, Bigrock & Ebay. For non brand searches, the results were without this ad extension.
Site search extension for AdWords are the same as site search extension for organic results, which Google introduced last year. (below is the example of organic site search extension)

Benefits of using Google's Site Search Ad Extension:

• Increase in CTR > Better Quality Score > Better Ad Rank
• Great for website with various categories & retailers.
• (Let me know, if there are more advantages of site search extension, we will include it in our list.)

This can be one of the powerful extensions for your campaigns, if utilized properly.

Along with call extension and site links, all advertisers should definitely try this new site search extension to drive more visitors and outrank their competitors.

Start implementing today before your competitor knows about it! 

Complete List Of Google Panda Updates from 2011-2013

Google Panda Updates

Google Panda is a change to Google's search results ranking algorithm. It was first released in February 2011.

Here's a list of Google Panda updates from Panda 1.0 to Panda 3.1.

Panda 1.0: February 24, 2011

Panda 2.0: April 11, 2011

Panda 2.1: May 9, 2011

Panda 2.2: June 18, 2011

Panda 2.3: July 22, 2011

Panda 2.4: August 12, 2011

Panda 2.5: September 28, 2011

Panda 2.5.1: October 5, 2011

Panda 2.5.2: October 13, 2011

Panda 2.5.3: October 20, 2011

Panda 3.1: November 18, 2011

Panda 3.2: January 14, 2012

"Data Refresh" - Sites which were not punished previously, will be punished now

Panda 3.3: February 29, 2012

Panda 3.4: March 23, 2012

Panda 3.5: April 19, 2012

Panda 3.6: April 27, 2012

Panda 3.7: June 8, 2012

Panda 3.8: June 25, 2012

Panda 3.9: July 24, 2012

Panda 3.9.1: August 20, 2012

Panda 3.9.2: September 18, 2012

Let me know if i missed something!