This morning I visited the Google Analytics page as usual just to check yesterday's traffic & was shocked to see some new parameters "Sessions", "Users", "Pages/Session", "Avg. Session Duration" & "% New Sessions" in the Overview tab under Audience section.
Like you I hovered on the terms to check whether Google actually added a new parameter? or "IT ACTUALLY ADDED A NEW PARAMETER?".
This is what i saw, seemed relevant to previous definition of Visits, Unique Visitors, Page/Visits, Avg. Visit Duration & %New Visits.
Sessions:
Total number of Sessions within the date range. A session is the period time a user is actively engaged with your website, app, etc. All usage data (Screen Views, Events, Ecommerce, etc.) is associated with a session.
Users:
Users that have recently engaged with your app. Includes both new and returning users.
Pages/Session:
Pages/Session (Average Page Depth) is the average number of pages viewed during a session. Repeated views of a single page are counted.
Avg. Session Duration:
The average length of a Session.
%New Sessions:
An estimate of the percentage of first time visits.
DON'T PANIC!
Google Analytics has just changed the terminology which they used for all previous reports.
Like you I hovered on the terms to check whether Google actually added a new parameter? or "IT ACTUALLY ADDED A NEW PARAMETER?".
This is what i saw, seemed relevant to previous definition of Visits, Unique Visitors, Page/Visits, Avg. Visit Duration & %New Visits.
Sessions:
Total number of Sessions within the date range. A session is the period time a user is actively engaged with your website, app, etc. All usage data (Screen Views, Events, Ecommerce, etc.) is associated with a session.
Users:
Users that have recently engaged with your app. Includes both new and returning users.
Pages/Session:
Pages/Session (Average Page Depth) is the average number of pages viewed during a session. Repeated views of a single page are counted.
Avg. Session Duration:
The average length of a Session.
%New Sessions:
An estimate of the percentage of first time visits.
DON'T PANIC!
Google Analytics has just changed the terminology which they used for all previous reports.
- Visits has changed to Sessions
- Unique Visitors = Users
- Pages / Visits = Pages / Session
- Avg. Visit Duration = Avg. Session Duration
- % New Visits = % New Sessions
This change is across all reports, Organic, Paid, Audience, Goals etc.
Below is the image I got from SEORoundTable:
Google has announced this change officially on Google+, here's what it says:
This product change can affect you in different ways, based on how your account is set up and what kind of data you collect and send to Google Analytics.
The Visitors web metric and Active Users app metric are now unified under the same name, Users. And, Visits are now referred to as Sessions everywhere in all of Google Analytics. We’ll be making these changes starting today, and rolling them out incrementally over the next week.
If you collect and send both web and app hits to one property in your Google Analytics account, all your hits will appear in all your reporting views starting today. If you want to keep your web and app data separate, you need to add a filter to your reporting views.
If you don’t send web and app data to the same property in your account, your data stays the same.
Everyone, however, will see the unified metric, dimension, and segment names in their reports.
Until today, some metrics and dimensions used different names in app views and in web views, even though they presented the exact same data. Now, all metric, dimensions, and segment names are the same, regardless if they’re used for web or app data. This gives you a clear and consistent way to analyze and refer to all of your Google Analytics data.
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